Design leadership for complex problem spaces
As a designer and as a leader, I help teams find clarity amidst complexity - delivering creative solutions for your most challenging problems.
Strategic Problem-Solving
I thrive in complex, data-rich environments like B2B and enterprise SaaS software. With years of consultancy experience, I excel at:
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synthesizing information from diverse sources to help teams make sense of what they've heard
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translating that knowledge into actionable insights that inform product design decisions and strategic direction
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reframing problems in ways that allow for innovative solutions
Stakeholder Alignment
As an individual contributor or "player-coach" leader, I bring teams together around a user-centered vision. By framing problems through compelling stories of user needs and successful outcomes, I help product, engineering, and business stakeholders find common ground and clarify goals. Together, we identify the right users to serve, the right problems to solve, and the right ways to measure success.
Outcome-Driven Design
Achieving product-market fit requires more than churning out features. I help teams clarify the outcomes users need and the metrics that will us know when we have succeeded in delivering them. This approach reduces risk - allowing teams to release quickly, accelerate their learning, and iterate rapidly to deliver the right product to their customers.